AMT Group marketing team expansion
We have appointed Anjana Athanikar as social media executive, the fourth appointment in the last ten months in our growing marketing team.
Based at our Leeds headquarters, Anjana has an MA in Public Relations and Strategic Communications from Leeds Beckett University. In her new role, she will be responsible for developing and implementing the social media strategy for the entire AMT Group comprising vehicle rental, contract hire and leasing and specialist car sales divisions, and maximising the company’s profile within the corporate and leisure markets.
Anjana will be working alongside our in-house team comprising marketing designer Emma Garlick and search engine optimisation executive Mike Osolinski, both of whom joined us earlier this year following the appointment of Heather Thompson as marketing manager last September.
“It’s been an extremely busy year for us with AMT undergoing a complete rebrand, the launch of new websites for the group’s three divisions as well as developing marketing collateral, introducing a PR strategy and implementing a complete new digital programme,” explains Heather Thompson who leads our marketing team.
“We’ve already made huge progress in building awareness of AMT as a provider of complete rental, contract hire and vehicle sales solutions to personal and corporate clients as we continue to open new locations throughout the UK. Anjana is a welcome addition to the team; her skills will help us to engage with customers and establish strong, long term relationships as the company continues to expand.”
Anjana comments: “This is a really exciting opportunity to pursue my career with a reputable and fast-growing business where I can use my creativity and understanding of social media platforms to ensure that AMT’s messages are conveyed effectively and that we really connect with our customers. It’s also great to be working within such an experienced team and seeing firsthand how marketing can support a successful, ambitious business.”
Shown in image:
Mike Osolinski - SEO executive, Emma Garlick - marketing designer, Heather Thompson - Group marketing manager and Anjana Athanikar - social media executive. (L to R)